An indispensable guide to the nuts and bolts of a successful Web site for the non-technical Webmaster.
"Step One. Write on cover."
The first instruction upon getting your shiny new Web Site Owner's Manual is to write your site's URL on the front cover. The whole book is this easy.
This "work" book puts years of hard-won wisdom at your fingertips in focused-yet-simple basics across 14 Webmaster disciplines. Full of step-by-step guides, best practices, checklists and templates, here's your new best friend and day-to-day secret weapon to taking charge with confidence.
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