Web Site Owner's Manual

The Catalyst.

For almost ten years, I have delivered a custom owner's manual to every Web client at the end of my service. It is, after all, their site. They are the ones who should have all the strategies, tactical decisions and administration details at their fingertips so they can continue to reap benefits from their original investments. Needless to say, it has been a slow ephiphany to realize the value of what I had developed over the years and start writing the Owner's Manual. What's that old adage, "Have Patience. Nothing grows quickly but weeds."

Untapped Value.

Drawing from these years of hard-won wisdom, Web Site Owner's Manual offers focused-yet-simple processes across fourteen Webmaster functions. It also offers tools (worksheets and checklists) to help you strengthen skills and build confidence with any Webmaster responsibility such as:

Now Organize It.

Web Site Owner's Manual also offers work space to record your development decisions, start a style guide for your site, track your passwords, and corral all your log-ins.

• Excerpt PDF •